I was walking around Epernay, one of the great Champagne cities in France and came across this storefront.
It was New Year's Day. This shop was selling vintage Champagne memorabilia which frequently is referred to in France as 'publicité.' The translation in English means advertising. The hot pink neon grabbed my attention as well as the Champagne flutes in this lit-up sign, and I took the photo.
A toast to everyone! Best wishes for 2026!
Happy New Year!!!
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